How to Run an Effective 12 Days of Deals for Small Business

How to Run an Effective 12 Days of Deals for Small Business

While the twelve days of Christmas are traditionally celebrated between December 25 (Christmas Day) and January 5 (the eve of the Epiphany), consumer businesses often celebrate with the “12 Days of Deals” observance where they offer a new deal every day for twelve days leading up to Christmas Eve...

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Don’t Have Time for Events. A Chamber Membership Is Worth a Lot More Than That

Don't Have Time for Events. A Chamber Membership Is Worth a Lot More Than That

When I speak to some businesses about their lapsed membership in their local chamber, it often sounds like their talking about a gym membership. “I didn’t really go to anything” or “I didn’t use it.” Or the businesses that have never been a member think every community should have...

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